Word: gernreich
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With his spring collection now done, Gernreich is looking ahead to the next. He sees fashion as a great, marvelous and on-going game: "Style today is a kind of flaunting of one's personality. The important thing is to get a total feeling for what's new and then make it part of yourself." As fashion grows steadily freer and less inhibited, he hopes that whole costumes will become inexpensive enough to be worn briefly, then thrown away on a whim. Nudity? "I think a great deal more of it is going to be around yes, including the topless...
...Throughs. No designer these days reveals more than California's Rudi Gernreich, 45, the man who shocked the world in 1964 with his topless bathing suit. No stylesetter has capitalized with more flair on the current vogue for exposure; but even his critics grant that Rudi's topless was only an incident in his rapid rise to leadership as the most way-out, far-ahead designer in the U.S. When he was inducted into Fashion's Hall of Fame this fall the sixth U.S. designer to be so honored he was hailed by the selection committee...
...Gernreich (which he pronounces to rhyme with earn quick) made his mark by being not only the first U.S. designer to raise skirts well above the knee but also the first with such trend-setting styles as colored stockings, now so overwhelmingly popular, which he showed as part of what he called "the total look," with dress, stockings and sometimes a hood all matching. Along the way, he has introduced vinyl clothes developed out of a material that looks completely "today" and a series of freeing designs aimed at giving back to the female body its natural look and curves...
Wicked Alternative. For last month's spring showings, Gernreich arrived togged out in one of his favorite zippered Pierre Cardin "cosmocorps" suits, looking every bit as futuristic as his fashions. Standing fully erect, his 5-ft. 6-in., 138-lb. figure poised with a lithe dancers grace, he told the buyers and press: "A woman today can be anything she wants to be a Gainsborough or a Reynolds or a Reynolds Wrap." Then came a preview of the provocative choices ahead. First was a series of simple knit dresses simple except for the clear vinyl bands that saucily bared...
...explains Penelope, "and he asked me to do some test shots." The result is a striking 14-page spread of pictures by Photographer Avedon in the current Vogue, which exposes Penelope's charms in-among other outfits-a partially unbuttoned pants suit, a hip-revealing dress by Rudi Gernreich and thigh-high fun furs. But no matter what the rig, Penelope animates them all with her special gamine charm and kooky doll features...