Word: chardonnay
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Dates: during 1970-1979
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...values added to all goods at each stage of the production and sales process. Every time a manufacturer or entrepreneur raises the price of a product, the government will tax this added value at a rate of 10 percent. Without the VAT, Ernest and Julio Gallo sell their Pinot Chardonnay to a wine distributor for $18 a case. But this tax will force the Gallo Bros. to raise the price of their wine to $20, to cover the $2 they will have to pay the government. The wine distributor then sells the Pinot Chardonnay to liquor store owners...
BEAUJOLAIS. These light, fruity, relatively inexpensive wines from southern Burgundy will be superb. Such favorites as Moulin-á-Vent, Brouilly and Fleurie may rival some of the Burgundies in three years, though they will be drinkable as early as next spring. The Chardonnay whites from the Mâcon district, such as Pouilly-Fuissé, are very fruity, high in alcohol and richly flavored. Prices can be expected to jump...
Gallic Gems. As they swirled, sniffed, sipped and spat, some judges were instantly able to separate an imported upstart from an aristocrat. More often, the panel was confused. "Ah, back to France!" exclaimed Oliver after sipping a 1972 Chardonnay from the Napa Valley. "That is definitely California. It has no nose," said another judge-after downing a Batard Montrachet '73. Other comments included such Gallic gems as "this is nervous and agreeable," "a good nose but not too much in the mouth," and "this soars out of the ordinary...
Grape prices have dropped by 25% this year, and even more for finer-quality grapes. Vintners who paid the growers $862 per ton for high-quality Cabernet Sauvignon, Chardonnay, Pinot Noir and White Riesling grapes last year are now paying only about $500. Retail price reductions for wine will be less dramatic than that because of swelling production costs. But there should be modest price cuts in the best California wines by next summer, when 1974 whites will begin to hit those overcrowded retail shelves. The reds, aged longer, should drop somewhat by the 1975 holiday season. A 15% price...
Joseph Heitz Pinot Chardonnay...