Word: werblin
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Dates: during 1980-1989
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Some people collect rare stamps or coins. Sonny Werblin, president of the American Football League's New York Jets, collects quarterbacks. He had three last season, and they cost him $48,000. Now he has six. He picked up Virginia Tech's Bob Schweickert for a song, but he had to shell out $200,000 for Notre Dame's Heisman Trophy winner, John Huarte. And to land Alabama's Joe Namath, he went all the way to $400,000-the highest price ever paid for a rookie in the history of pro football...
Imagine, if you will, Howard Cosell intoning in his inimitable manner: "The locales--Detroit's Cobo Hall, home of the hapless Pistons, and Madison Square Garden in New York, home of Sonny Werblin (the man who signed Joe Willie Namath thereby altering forever the face of football) and his corporate-athletic empire. The promoters--the national organizations some call 'the parties.' The contestants...