Word: wasserman
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Dates: during 1950-1959
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...adapting Cervantes' work for last week's Du Pont Show of the Month (CBS), TV Writer Dale Wasserman caught the tragic essence of Don Quixote's comic role. In a tricky but effective device, he fused author and hero into one character, and let both proclaim: "To dream the impossible dream, to fight the unbeatable foe, and never to stop dreaming or fighting-this is man's privilege and the only life worth living." Viewers and critics inclined to snicker at such idealism missed the point of a fine TV drama whose central theme...
...that once promising baby, television, moves straight from infancy into senility," adds TV Writer Dale Wasserman, the writers themselves must bear the brunt of the blame. "Sometimes I dream of a truly controversial play-oh, say, one in defense of intolerance. A fine case could be, made. Think of the fun of galvanizing the sleepy, postprandial audience, goading it into sitting up and saying: 'What? What was that?' But this demands extraordinary effort. Thinking takes work . . . Thus the quick-and-lucrative looks better every...
...deals to boost their salaries and its commissions. In 1943 Schary had a dispute with MGM, chucked his job as head of "B" pictures. His own agent advised him to go back to M-G-M because he could not get him another job. But M.C.A.'s Lew Wasserman (now president) took over Schary, and in a few hours closed a deal with David O. Selznick which netted Schary $750,000 in three years. Wasserman builds his deals so skillfully, says Schary, that "your tongue is hanging out when he gets through, and you begin to feel grateful...
...past year. The shakeout is almost as severe in Los Angeles, Boston and Dallas, where dozens of small discounters have fallen by the wayside. A St. Louis discount house, H. E. Krisman & Co., pushed its gross to $3,500,000 annually-and lost $200,000 doing it. Says George Wasserman, owner of Washington's George's Warehouse: "The big ones are holding their own, but the little ones are going out of business as fast as they came...
...ahead. Not only must they actually line up enough proxies to oust Schenck and Schary, but they must find a competent man to replace Vogel. They have already offered the presidency to Leonard Goldenson, president of American Broadcasting-Paramount Theatres, Abe Schneider, vice president of Columbia Pictures, and Lew Wasserman, president of Music Corp. of America. All three turned it down. Said the Lehman-Lazard spokesman: "At February's annual meeting, the two investment companies will be able to walk in and take control without a fight-provided they find the right man to direct the company. If they...