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...France last summer on JCDecaux bus-shelter signs, cell-phone users with Bluetooth could download coupons for a sample. The supply ran out in three days. In the fall, British fashion retailer New Look used Hypertags, small electronic devices embedded in billboard panels that sent digital discount vouchers via infrared and Bluetooth technology to customers to spend immediately at nearby stores. Hypertag counts Procter & Gamble, Ford, Nike and Vodafone as clients. "It tends to be big companies who want to do exciting, above-the-line promotions," says Rachel Harker, one of the company's co-founders. And in Britain...
...prefers visiting staff to summoning them to her office. And while she can be stilted in media interviews, she is hooked on text messaging, requiring even the most tech-reluctant older members of her Cabinet to master the art. Staffers are expected to make bullet presentations to her via sms: short and to the point. "It's the best, sometimes the only, way to reach her," says an aide. So what text messages should her colleagues, coalition partners and electorate be sending? "Well done," for a start. But, also, maybe: "Get a move on." Unless the Merkel Factor translates into...
Letters soliciting advice on the search will soon be sent to Harvard faculty, students, staff, alumni, and “selected others,” according to the statement. The search committee is also accepting letters via e-mail at psearch@harvard.edu or by postal mail to Loeb House, 17 Quincy...
...Casina Valadier on Pincio hill before going for a drink in nearby Piazza del Popolo, at the elegant Hotel de Russie, pictured. Then, after a dinner of Roman fare and seasonal produce at Al Moro I would stroll through the historical pageant of Piazza del Pantheon, Piazza Navona and Via Giulia. I can't get enough of the Baroque side of the city. Jeff Israely, Rome bureau chief, TIME: I'd begin with some culture. The Scuderie museum on the Quirinale hill accepts visitors until 7 p.m. Sun.-Thurs. and 9:30 p.m. Fri.-Sat., and has good modern...
...dozens of towns and cities across the kingdom?don't think that your status as a visitor allows you to observe politely from the sidelines. Everyone, local or tourist, is fair game for a drenching. This may take the form of a genteel sprinkle, or a merciless soaking via bucket, water pistol, hose or even elephant...