Word: textbooks
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...work, of course, largely because Bradley was-in sharp contrast to flamboyant General George S. Patton Jr.-a methodical, textbook commander who shunned flashy or risky tactics. Instead, he trusted meticulous preparation for slow, cautious assaults that held a solid chance of success. When a fellow officer, Major General William B. Kean Jr., expressed a mild worry about the awesome task of planning for the Normandy invasion, Bradley replied: "But, Bill, who in the Army knows more about it than...
Furthermore, why are textbook prices so high at the Coop when the store obviously has enough money to charge its members less and still remain financially sound...
...stock, equipment and, inevitably, further expansion. The Coop's formula for successful enterprise is actually quite simple: The establishment exploits the laws of supply and demand to charge high prices for the products it sells while profiting from its limited outlays to labor. One example is the Coop's textbook monopoly. Graduate and undergraduate students from Harvard and MIT, who often have little recourse but to buy required course readings at the Coop, must acquiesce to the exorbitant prices charged for textbooks and other academic materials. The store can rely on a steady demand for its products as long...
Although Coop managers claim that the high cost of searching for and maintaining a well-ordered stock of student readings and supplies often leaves their textbook operations in the red, they cannot deny that their secure situation in the Cambridge and Boston market allows them to attract students and other customers to the rest of the store's inevitably overpriced products. And if the Coop's revenues are accordingly high, its labor costs are quite low. The transient nature of the unskilled labor force in the Boston-Cambridge area allows management to pay low wages. In fact, the Coop attracts...
Another New York-based biology textbook editor reports that book salesmen have urged him to delete pictures of some fossils entirely to appease creationists. "The truth is that the most magnificent pattern in biology is evolution," says he, but we don't spell it out for the students. We talk about 'change' a lot, but we try not to say the word 'evolution' very much. So we have a chapter on birds, and one on amphibians. But we don't say how they are connected." Observes Frank Spica, a biology teacher in Evanston...