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Word: supermarketing (lookup in dictionary) (lookup stats)
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Over on the other side of New Orleans, hard by the Industrial Canal, is the world's largest supermarket, which covers a couple of city blocks and has a huge sign across its front that says SCHWEGMANN BROS GIANT SUPER MARKETS. The people who run the Superdome probably don't know about the world's largest supermarket--they must assume that if the Chamber of Commerce isn't plugging it, it doesn't exist--but there it is, and no one can think of a supermarket that's any bigger. There are no tour guides there, probably because, unlike...

Author: By Nicholas Lemann, | Title: More Than a Building | 9/15/1975 | See Source »

...world's biggest supermarket is two stories high, mostly one room with wide dirty aisles. There are hot dog vendors who go up and down the aisles, and in addition to food, you can buy guns and dogs and prescription medicine and furniture there. More staggering than the variety, though, is the amount of the kinds of things you'd normally find at a supermarket. Instead of a refrigerator case full of beer there are aisles of beer and islands of beer at junctions of aisles, huge mounds of cans spilling out onto the floor. If you wanted...

Author: By Nicholas Lemann, | Title: More Than a Building | 9/15/1975 | See Source »

...named John Schwegmann owns the store. He is a Louisiana politician in addition to being a supermarket owner, and he's something of a maverick: he opposed the Superdome, he charges low prices, and he runs ads for his supermarkets in the daily paper that include a column he writes about politics and what it's like to be a self-made man and things like that. Shopping bags at his supermarket have VOTE FOR SCHWEGMANN printed on them, probably on the theory that he's usually running for something so the slogan is almost always applicable...

Author: By Nicholas Lemann, | Title: More Than a Building | 9/15/1975 | See Source »

...largest supermarket in the world is always jammed with people, all of whom walk around purposefully, looking for bargains and talking to one another. The vast space is easy to move through, and doesn't weight them down. Somehow they have gotten a grip on the place, and it doesn't frighten them to shop there. Everything there works as the customers expect it to work, and that a place can be so big and manageable at the same time seems to make people happy. I tell people that it's sort of a monument to the human spirit...

Author: By Nicholas Lemann, | Title: More Than a Building | 9/15/1975 | See Source »

...Cambridge, Mass., says that one salubrious seller is goldenseal, Hydrastis canadensis, which is used as a cure-all for complaints ranging from sore throats to poison ivy. "It even makes a good mouthwash," says Kepnis. "Herbs have become so popular," she notes, "that they are replacing both drugs and supermarket brand-name spices...

Author: /time Magazine | Title: Modern Living: Herbs for All Seasons And Reasons | 9/1/1975 | See Source »

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