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Word: suckering (lookup in dictionary) (lookup stats)
Dates: during 1960-1960
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Usage:

...beyond reproach. But he has more, much more; he has virtue. At the end of the movie, after what has seemed to be pure fantasy and games, he manages to include a few scenes in which Tony Curtis, who has all along been playing poor Marilyn for a sucker, discovers suddenly that deep down where it counts he loves her after all, and does the noble thing. These scenes call to mind the "Love Slave" movies in which the hero finally escapes from his immoral torturers and flees to his faithful fiancee, or The Apartment, a later and more bitter...

Author: By Allan Katz, | Title: Some Like It Hot | 10/25/1960 | See Source »

...grabbed a sparkler, used it to conduct a few bars. Wrote New York Daily News Reporter Frank Holeman, after covering the four-state swing: "If you are making any bets on the national elections this fall, here's a friendly little tip: don't be a sucker. Don't give long odds against Nixon...

Author: /time Magazine | Title: THE CAMPAIGN: Growing Issue | 7/4/1960 | See Source »

...representatives of 47 civic, professional and business organizations. FTC Chairman Earl W. Kintner said the commission would go all out to open its voluminous files on "trickery in the marketplace" to public view. "In the blunt language of the street," he said, "the gyp seller depends on the sucker buyer and can't exist without...

Author: /time Magazine | Title: ADVERTISING: Drive on Cheats | 1/4/1960 | See Source »

From the remarks of the conference speakers, there are still many sucker buyers to make life easy and profitable for gyp sellers. The outstanding forms of pocketbook piracy are still 1) "bait-and-switch advertising," i.e., luring the customer into the store with a ridiculously underpriced item, then persuading him to change to an expensive one; 2) high, fictitious list prices that are tagged on merchandise to make a customer think he is getting a bargain by a "price...

Author: /time Magazine | Title: ADVERTISING: Drive on Cheats | 1/4/1960 | See Source »

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