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...site to the ultimate test. “I have on my profile that I’m married and just looking for friends,” he said. “My wife is my number one match on the site.” Best known for creating SparkNotes??a book summary service that was bought by the bookstore Barnes & Noble in March 2001—the trio first ventured into the love market in 1999 with their now-defunct site, TheSpark.com. A decade later, they credit their success to the University’s own matchmakers...

Author: By Lingbo Li, CRIMSON STAFF WRITER | Title: Site Makes Matches with Math | 1/31/2008 | See Source »

...that they know their writers’ status as Harvard students is one of the major drawcards. In stark contrast to the attitudes sorrounding other, somewhat ill-reputed study guides on the market, Yagan asserts that “teachers and parents actually like their kids to read Sparknotes??we are even on the syllabus in some schools”. Hawkins contests that the “study guides such as Cliff’s Notes and Monarch notes are outdated, some written pre-Cold War, lack the freshness that is a hallmark of Sparknotes...

Author: By Anais A. Borja and Amelia E. Lester, CRIMSON STAFF WRITERS | Title: The Rise and Success of Sparknotes | 10/18/2001 | See Source »

...Sparknotes?? novel approach to learning is evident on its website. Most obviously, it is free – a boon for students everywhere. Indeed, Bryant Matthews ’02, who wrote for the Spark in the summer of 1999, says that “the free nature of the guides is what draws the students in and keeps them coming back”. Moreover, the guide’s online presence allows the experience to have a fully interactive format. Matthews points to the “ability to click on particular terms and phrases and receive...

Author: By Anais A. Borja and Amelia E. Lester, CRIMSON STAFF WRITERS | Title: The Rise and Success of Sparknotes | 10/18/2001 | See Source »

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