Word: sloganism
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When it is going at full speed, the modern Crimson sports the informal slogan: "Cambridge's Only Breakfast Table Daily," and puts itself in the general classification of newspaper. The Magenta was not only a bi-weekly, but was a 16-page competitor with the Advocate in "notes and comments," short essays, and sports coverage...
Genial, spherical, Honduran Ambassador Julián Cáceres met another Latin American diplomat at a Washington reception. "I say, Caceres," said the friend, "TIME reports the Honduran opposition is using 'Pinos de Honduras' for a slogan, and your President of Congress maintains that a revolutionary ought to be hanged from each pine. What luck you aren't a revolutionary. The pine would surely break...
...harsh on Russia than he got from the Tory opposition. He answered them by wheeling round to face his own side of the House as he said: "You cannot carry out a foreign policy on a very narrow and limited basis, neither can you alter history by a slogan...
...sometimes the hammer & sickle) had floated side by side from windows, from taxicabs, over the heads of marching throngs. Together they had flown from the masts of the mutinous ships at Bombay. At Karachi mutineers scrawled on their ships: "Not mutiny but unity among Indian sailors." A new slogan was heard in India...
...Morris Rich tagged his merchandise, stuck to a one-price policy. He capitalized on the fact that Rich's was on the wrong side of the tracks to capture the trade of low-salaried Atlantans, snooted the carriage trade. Rich's kept its customers by reversing the slogan of Manhattan's R. H. Macy & Co. ("No one is in debt to Macy's"), whose Davison-Paxon Co. is Rich's chief competitor. Rich's tried to make sure that as many customers as possible were in debt to it, by a liberal credit policy...