Word: sloganeered
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...across the Savannah River in South Carolina. No sooner had he entered his State's Legislature in 1929 than Representative Johnston began charging the head of South Carolina's State Highway Commission, potent Ben Mack Sawyer, with political skulduggery. Next year he ran for Governor with the slogan "Out with Tsar Ben Sawyer," was barely beaten. Olin Johnston, a quiet-spoken, dignified one-time textile millhand who earned his way at college as a pants-presser by day, a proofreader by night, bided his time, improved his connections and platform manners, ran again for Governor last year. This...
Head of Studebaker is Paul Hoffman, onetime Studebaker salesman, later Studebaker dealer in Los Angeles, then (1924) Studebaker vice president in charge of sales, finally (1933) Studebaker co-receiver. As Studebaker sales manager, he adopted the "Friendliest Factory" slogan, invited all disgruntled dealers to bring their kicks to him. When the company came out of receivership, President Hoffman made an announcement "to our competitors," said, "A great majority have given us a square deal and a chance to get on our feet again. ... So thanks- and look out." Last week Studebaker competitors were looking at Studebaker's nine-month...
Pranks. From the start, the St. Louis gathering distinguished itself for japery. The Chicago convention of 1933 took for its slogan, watchword, wisecrack and talisman the cry: "Where's Elmer?" after Elmer Taylor, organization officer of the Illinois Department, got lost during the "40-&-8" parade. At this year's meeting so established was the phrase, everyone simply addressed everyone else as Elmer. Thousands of Elmers gave St. Louis a four-day spectacle which could not have been equaled by a combination of Veiled Prophet Night, Repeal Night, Armistice Night and New Year...
...Cochrane's success as a manager is hard to define, his popularity in Detroit is not. Twenty-five years ago, the city proudly adopted "Dynamic Detroit'' as a slogan. This ambitious expression of civic pride came to have a somewhat painful sound when the automobile business collapsed in 1932 and when the closing of every bank in town on St. Valentine's Day, 1933, precipitated a national panic. Mickey Cochrane's arrival in Detroit coincided roughly with the revival of the automobile industry and the first signs of revived prosperity. His determined, jolly New England...
Assuming that Conservative Bennett will be defeated, traditional Canadian politics would turn up as victor the rival Liberal Party's genial boss, onetime Canadian Premier William Lyon Mackenzie King who last week was having posters printed with the slogan KING OR CHAOS! Actually the electorate showed signs of splitting to candidates of minor radical parties such as normally would give Canada's old guard Conservatives and Liberals no worries whatever. Ominous was a remark by Liberal Mitchell ("Mitch") Hepburn, who upset Ontario's entrenched Conservatives and became Premier (TIME, July 2, 1934). On a national electioneering swing...