Word: simpler
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...polling is good, focus groups are better. They're cheaper, they're faster, they're simpler. Forget that they are made up of the kind of people willing to make 50 bucks by sitting for a couple of hours in a stifling room drinking burned coffee; politicians are slavishly devoted to them. Dole got his cockeyed idea that people would rather leave their children with him than with Bill Clinton from a focus group. But the user addicted to the practice is Clinton (a la Morris), who tested every subject save whether a switch from...
JEFFREY KLUGER is well qualified to write about the new breed of smaller, simpler Mars ships set to begin launching this week. He was the co-author, with former astronaut Jim Lovell, of Lost Moon, the book that served as the basis for the popular 1995 film Apollo 13. Kluger knows that when it comes to designing spacecraft, less is indeed more. "NASA engineers who worked in the old lunar program liked to point out that an Apollo spacecraft had 5.6 million individual parts," he recalls. "Even if the ship functioned with 99.9% efficiency, you could still expect...
...composer wrote as a senior project at the age of 18 (and you think you work too hard on your thesis). Or maybe the orchestra is just more comfortable in the twentieth century; in one concert last year, it seemed to do better in Petrushka than in a simpler piece by Wagner...
Enzi won the G.O.P. primary by a narrow 2,000-vote margin. His conservative platform includes a "simpler, flatter" tax system and more state control of federal lands. Enzi hopes to profit from the endorsement of popular retiring Senator Alan Simpson and a solid state tradition of Republican representation...
QUOTE OF NOTE: "A healthy economy comes from a well-educated work force that is confident about the future. It comes from simpler tax laws and streamlined, common-sense regulations that protect workers and the environment but eliminate unnecessary costs of compliance...