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Historical, Not Hysterical. Campos is far too shrewd to dream that he can turn the economy around overnight. "Our actions are based on historical-not hysterical-concepts," he says. Inflation is obviously the primary target, and as a first step, Campos hopes to slow the spiral to 70% this year. Even that would be a major victory, considering the current rate of 30% for the first quarter. By early 1966, if all goes well, he plans to get it down to a "normal"-at least for Brazil-10% to 20% annually...

Author: /time Magazine | Title: Brazil: Toward a New Economics | 6/5/1964 | See Source »

...that I should"), but he likes to read books of a political nature. Among his recent favorites: J. Edgar Hoover's Masters of Deceit and Victor Lasky's J.F.K.: the Man & the Myth. Regularly, every two weeks, he plays with a bridge club, also enjoys an occasional shrewd game of poker. "He is a percentage player, not a chance taker," says a man who has often watched his game...

Author: /time Magazine | Title: Corporations: The Bell Is Ringing | 5/29/1964 | See Source »

...model Bolshevik revolution was crushed in his own country, became secretary of the Comintern, then returned home to rule over fellow Finns as puppet president of the 68,900-sq.-mi. Karelo-Finnish Republic, carved out of the eastern portion of Finland by Russia during World War II. His shrewd bet on Khrushchev in the post-Stalin power struggles won him a return ticket to Moscow in 1956, a seat at the very top a year later, and finally that ultimate accolade of Communism, a niche for his ashes in the Kremlin wall...

Author: /time Magazine | Title: Milestones: May 29, 1964 | 5/29/1964 | See Source »

Gentle, high-minded and peaceable stands the artist at his easel, mind, heart and soul intent on creation. Shrewd, suspicious and materialistic stands the artist in the marketplace, protecting his interests with a zeal that would make a pawnbroker blush. The most meaningful U.S. marketplace is the auction room at Parke-Bernet Galleries in Manhattan; and when Parke-Bernet announced for last week an end-of-season clearance sale of modern masters that promised to set prices, the art world got alert...

Author: /time Magazine | Title: Art: Thumbs Under the Hammer | 5/22/1964 | See Source »

Psychology & Downturn. The shrewd reluctance of the optimists to push the good news too hard-many of them feel that President Johnson does that all too well-is based on their experience of what a boom psychology can produce. When they feel a boom coming on, businessmen often tend to overestimate the market for their products, stockpile inventories in anticipation of inflation and expand their capacity more than they will eventually need-thus helping to bring on an economic downturn. Just in case anyone felt that that could not happen again, President Johnson said last week: "I wouldn...

Author: /time Magazine | Title: The Economy: It's Just Wonderful That It's Not Too Good | 5/15/1964 | See Source »

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