Word: shoppertrak
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...Then there's the free shipping that's often offered, which experts believe cannot be offered forever. "If energy costs go up and transportation costs continue to rise, that's got to get paid for," says Bill Martin, co-founder of ShopperTrak, a research firm that tracks shoppers...
...Black Friday alone, preliminary figures indicate that sales rose a modest 0.5%, to $10.66 billion from $10.6 billion a year ago, according to ShopperTrak, a research firm that tracks activity at more than 50,000 retail outlets. Sales fluctuated by region, with the West scoring the biggest increase at 4.7%. This was followed by the Midwest, where sales rose 1.3%, and the South, which posted a 0.6% gain. The Northeast took the biggest hit, with sales tumbling 4.9%. ShopperTrak co-founder Bill Martin reiterated his earlier projection of a 1.6% sales increase for 2009's holiday season...
...show a profit for the first time in a given year. The term stuck and spread, and by the 1990s Black Friday became an unofficial retail holiday nationwide. Since 2002, Black Friday has been the season's biggest shopping day each year except 2004, according to market-research firm ShopperTrak...
...declined in November, albeit a slight 0.1%. What's more, a hoped-for uptick in sales on the final weekend before Christmas does not appear to be materializing. Along with the sputtering economy, heavy winter weather across much of the nation played a big role in keeping people home. ShopperTrak, which measures sales and traffic at more than 50,000 stores, reports that the number of customers in stores last weekend fell 17% from last year - while total sales showed a tiny gain...
...there is going to be a Christmas. Americans buy gifts even in trying times. How much they'll spend remains the big question. Says Bill Martin, a co-founder of ShopperTrak, a retail-information company: "Consumers are going to want to have their Christmas this year with all the bad news they...