Word: selfhelp
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Dates: during 2000-2009
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...show understands and the music biz often doesn't, says Cowell, is that "it's personalities, it's conflict, it's all of those things that actually make [performers] interesting." Cowell has led a rebellion against the tyranny of self-esteem that is promoted on talk shows and in selfhelp books--the notion that everyone who tries deserves to win. At bottom, people are booing Cowell for gleefully confronting us with a fundamental truth: some are more deserving than others. That may not make him America's idol. But somehow we don't think he minds. --By James Poniewozik