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Word: segmentation (lookup in dictionary) (lookup stats)
Dates: during 1980-1980
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Usage:

...years ago Cleveland was a national joke. The combative antics of 32-year-old Mayor Dennis Kucinich had outraged nearly every segment of the population, and the citizens were trying to have him recalled. The president and five members of the city council were indict ed for accepting bribes from carnival operators. The school board president was arrested for baring his bottom in public...

Author: /time Magazine | Title: Nation: Fatter City | 12/29/1980 | See Source »

...reason for the convoluted accounting is the networks' refusal to pay full production costs of the shows they buy. A program like Charlie's Angels, which is really a display case for three beautiful detectives wearing as little as possible, costs $623,000 a segment. But ABC pays Spelling-Goldberg Productions only $583,000, leaving a deficit of between $800,000 and $900,000 a season. It is generally not until a series is sold for syndication that the deficit is erased and the big profits begin. Until then, producers borrow, worry about cost overruns...

Author: /time Magazine | Title: Television: A Bombshell Case Goes Phfft! | 12/15/1980 | See Source »

...When you look at a House that has no minority students, it's very easy for that segment of the Harvard community to feel they're unwelcome in those places--it's not unreasonable for them to feel uncomfortable," he added. Seven Houses have a smaller proportion of Black students than the average for all Houses, 8.1 per cent, the study shows...

Author: By Burton F. Jablin, | Title: House Study Shows Large Differences | 12/4/1980 | See Source »

...second hour, 8 to 9, is less eventful. There is an interview with a Hollywood couple who lost their home in a brushfire and a taped 2½-minute segment in which Julia Child shows how to cook johnnycakes. After the show, Hartman tapes an eleven-minute interview with former Basketball Star Bill Russell for a future show and then heads to his office down the street...

Author: /time Magazine | Title: Television: Life Begins at 3:45 A.M. | 12/1/1980 | See Source »

Hirsh believes that sexy ads may distract consumers: they "don't hear how good the product is," he says. J. Walter Thompson's U.S. chairman Burt Manning has another concern. His worry: "Numbers of viewers are going to conclude that 'only a flaky segment of society would respond to that kind of advertising. I don't want to be like those people, so I'm not going to wear that kind of brand.' " The products will be noticed, he says, but the ads will be turning consumers...

Author: /time Magazine | Title: Business: The Bum's Rush in Advertising | 12/1/1980 | See Source »

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