Word: roycroft
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Dates: during 1980-1989
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...defends its product: "Anybody's croissant is made up of about one-fourth butter," says Product Standards Manager Carol Johnson. In general, industry officials claim that they offer Americans a broad selection of foods, including lowfat, low-cholesterol varieties for those who want them. Kraft, Inc., Spokesman David Roycroft points out that the dairy industry has taken pains to increase the number of products from which the butterfat has been removed. Kraft's Golden Image imitation cheeses and Light n' Lively yogurt and cottage cheese were, he says, "developed in response to a perceived demand by consumers...