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...beginning, TIME set out to bring the busy reader a condensation of the week's news. We still keep the busy reader in mind, but long ago learned that condensing was not enough if we were to bring him the answers to the questions that headlines and news bulletins left untouched. In this week's issue are several examples of the way our editors dig deeper into the news to illuminate and enrich what otherwise would be merely topical items...

Author: /time Magazine | Title: A Letter From The Publisher: Nov. 1, 1963 | 11/1/1963 | See Source »

...Paul's Macalester College (1,600 students) got another sharp boost from its Most Unforgettable Character, Reader's Digest Founder-Publisher DeWitt Wallace, 73, who grew up on the campus while his Presbyterian father was president. In recent years Alumnus Wallace and his wife Lila have given Macalester $15 million; last week, as the college announced a ten-year drive for $32 million, the Wallaces offered to match dollars each year that the college raises $750,000, up to a total of $10 million over the ten years...

Author: /time Magazine | Title: Colleges: Getting Bigger & Richer | 11/1/1963 | See Source »

...Sunset's patio culture, the leisure hours stretch out of sight. It is the magazine's ambition to fill every one of them. The current issue, for example, invites readers to make pomegranate jam, build a five-level child's bed, hide the garden gas meter with evergreen shrubs and watch the Karok Indians fish at California's Ishi Pishi Falls. "Everything we publish has to be something on which a reader can take action," says Sunset Editor Proctor Mellquist. "This gives us a very limited role in the field of urban planning. If our magazine...

Author: /time Magazine | Title: Magazines: The Sunset Way | 11/1/1963 | See Source »

Biographer Bate, Lowell Professor of the Humanities at Harvard, sometimes detours through academic bogs, especially when he is taking the reader by the hand through every well-known poem Keats ever wrote. Aileen Ward, who teaches at Sarah Lawrence, is briefer, less searching, more wrapped up in the psychology of such things as Keats's ambivalent feeling toward women-induced, Miss Ward feels, by his shock when his mother married again barely two months after the death of his father. On many insignificant details-such as whether Keats had syphilis when he wrote Endymion-the two biographers differ sharply...

Author: /time Magazine | Title: Books: The Chameleon Poet | 10/25/1963 | See Source »

...Adolf Hitler is today's Herod, according to Viennese novelist Use Aichinger, and she has undertaken the tremendous responsibility of explaining what children thought about it all. In a thoroughly unbearable novel called Herod's Children, she invokes both recent history and Biblical Judea to belabor the reader's conscience with things that most people prefer to forget...

Author: /time Magazine | Title: Books: The Wise Victims | 10/25/1963 | See Source »

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