Word: programing
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Dates: during 1950-1950
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...Nobel Prizewinning Physicist Robert Millikan. When the last interview was over, four hours later, 66-year-old Eleanor Roosevelt appeared to have as much energy as when she started. She also had, tidily recorded on platters, enough material for at least a week of the 45-minute Eleanor Roosevelt Program (Mon. through Fri., 12:30 p.m.) over Manhattan's WNBC...
...radio-TV "package" firm, Roosevelt & Jones, Inc. But, possibly because Mrs. Roosevelt's radio show and her TV show (Sun. 3:30 p.m., NBCTV) are the only ones he has on the air, Impresario Elliott serves in many other capacities. He often rounds up talent for the radio program, his determined salesman's geniality in offhand invitations such as the one he gave Fred Allen: "Come on over and have some fun with mother." He supervises the recording of interviews ("Hold it, Mother, there'll be a teaser first"), and he writes and personally delivers the commercials...
...Roosevelt's own inexhaustible fund of chatty conversation and the glamour of her guests (some of the recent ones: Boxer Ezzard Charles, Cartoonist Al Capp, Minister Perle Mesta, Actress Tallulah Bankhead) have given the program a 2.7 Pulse rating against the 2.3 of her veteran rival Mary Margaret McBride. But what disconcerts many listeners is the drumfire of basic-English commercials, fead in pear-shaped Grotonese, with which the show is slittered. Mrs. Roosevelt may murmur to a distinguished guest: "And now I think Elliott would like to say something...
...gossiped that he was being groomed for the presidency (TIME, Sept. 4). Last week, Chrysler directors made it official. President K. T. Keller, nudging the retirement age of 65 and busy three days a week with his new job as director of the Defense Department's guided missile program, moved up to board chairman-a post vacant since Walter P. Chrysler's death in 1940. Into the presidency went "Tex" Colbert, 45, boss of Chrysler's Dodge division...
...campaign to develop this plan was launched in New York a few weeks ago at an informal meeting of educators in New York. It was decided there that the program would be put forward under Conant's name. At the request of Gardner Cowles '25, who was present at the meeting, Conant agreed to write an article for Look magazine explaining this proposal for the draft. The article will be in the edition going on sale December...