Word: processor
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With cosmetics demand now far outstripping supply, the price of jojoba oil is soaring. In Mesa, Ariz., Processor Tom Janca sells 55-gal. barrels of jojoba oil for $6,900, almost triple last year's price of $2,500 per bbl. Says he: "We're trying to talk the big companies out of ordering too much. We just don't have enough seeds...
...Tell her she's the best by giving her the best food processor you can buy." That was the Mother's Day message to devoted husbands in an ad campaign that climaxed last week for the Cuisinart, the mechanical marvel that slices, dices, grinds and grates to produce treats ranging from paté to peanut butter. Cuisinarts, Inc. of Greenwich, Conn., which sells processors of various sizes, priced from $100 to $260, had good reason to launch the commercial blitz. Its status as the Cadillac of kitchen cutters is being seriously challenged by Robot-Coupe, the French firm...
...shop because they were squeezed between high interest rates and low sales. Many people starting new companies are being forced to retrench. Don Middleberg, who is chairman of his own New York advertising and public relations firm, put off the purchase of a badly needed $16,000 word processor last month after his bank had jumped the lending rate from 12% to 22% in just eight weeks. Said he: "High interest rates...
...equally sophisticated gear and are enjoying growth rates of 30% or more a year. Datapoint Corp., Digital Equipment Corp., Prime Computers, Inc. and Data General Corp. are all leading suppliers of minicomputer designs for small-to medium-sized businesses. Massachusetts' Wang Laboratories is a leading manufacturer of word processors. One new small word processor company based in Boulder, Colo., calls itself NBI, which stands for Nothing But Initials. The hottest new firm of all, Apple (1979 sales: $75 million), is not yet five years old and plans its first public stock offering before year...
...introduced one of the first desktop electronic calculators. But eight years later Texas Instruments began selling hand-held machines made with silicon chips and stole the market. Wang then quickly shifted his company's efforts into large-scale office electronics. In 1972 the company entered the word processor market, and soon introduced the television-like screen that nearly all electronic word processing equipment now uses for displaying text. The company at present has 35% of the world market...