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...earth is generally considered a slightly flattened sphere, its flatness at the poles resulting from plastic response to its spinning motion. Last week Dr. John A. O'Keefe, assistant director of the Theoretical Division of the National Aeronautics and Space Administration, gave evidence before the American Physical Society that the earth is very slightly pear shaped. If its continents are evened out and its spin-flattening allowed for, it has a faint bulge around the North Pole, a faint depression around the South Pole, and a depressed ring in the north mid-latitudes (see diagram...

Author: /time Magazine | Title: Science: Earth's Bulges | 2/9/1959 | See Source »

...Plastic Hubcaps. A plastic hubcap that will not rust or dent was put on sale by Colorado Fiberglass Corp. Made to fit any 14-or 15-in. wheel, the hubcaps come in 20 two-tone color combinations, do not show scratches because the color runs all the way through. Cost: about the same as chrome hubcaps...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Jan. 26, 1959 | 1/26/1959 | See Source »

...story properly from the distance of Mars, a probe needs as much power as an earth-side radio station. One possibility is a nuclear battery getting its energy from radioactive materials. Another (one form of which was invented by Professor Gold) is a solar battery of gossamer-light plastic film whose large area will catch several kilowatts of solar power...

Author: /time Magazine | Title: Science: Push into Space | 1/19/1959 | See Source »

...Chandler expects to do better, though convertible stock, which Standard has issued to buy one company and stock options, could dilute per-share earnings by as much as 35% if converted into common. Chandler expects potential profits from new products to help make up for any dilution. Among them: plastic-coated punch cards that would last longer than present business-machine cards, and paperboard containers for oil. In Chandler's office are six paperboard containers, shaped like milk cartons, which have held oil for a year. Said Chandler: "This company is in the right place at the right time...

Author: /time Magazine | Title: CORPORATIONS: Growing Package | 1/5/1959 | See Source »

...Baird turns clay models of his puppets' heads over to his 13 artisans for casting in plastic; there may be four or more versions of the same character to show his various stages and moods. In action, the creatures are handled by the Bairds (Cora plays all the female parts) and their company of four men. Though a puppeteer may handle as many as four characters at a time (including dancing marionettes with 27 strings apiece), the art requires less finger dexterity than uncanny ability to project voice and body down from the overhead "bridge" onto the stage. "Some...

Author: /time Magazine | Title: Show Business: Bairds on the Wing | 12/29/1958 | See Source »

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