Word: petrovato
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...owner of a used bookstore, Petrovato has a different outlook on the true selling point of a book...
Even popular philosophy books—not textbooks—fall on the cheap side. A philosophy book with a retail price of $200 may sell for $50, and very few books will sell over that price, according to Petrovato...
...Cambridge clientele is also refreshing for Petrovato, who had been accosted by New Age fanatics at locations in Western Mass. and informed that he had had a “violent birth” and “needed to be channeled...
...People go to bookstores often because they feel like there’s always someone to talk to...like a bartender,” Petrovato says. “In Cambridge, people are really nice—they know what they’re looking for, they’re pleasant to deal with...
...Although Petrovato favors the calm of Cambridge, he has already set his eyes on new locations, having recently opened a store on Boston’s Newbury Street. He says he would like to open a store every four or so years, if possible, and is contemplating a store in Greenwich Village in New York...