Word: pepsi
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Dates: during 2000-2009
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...Storm in a Cola Cup The demonstrations against high pesticide content in Coke and Pepsi are curious [Aug. 21]. Since such complaints come up only in India, one can assume that the problem lies not with the syrup concentrate but with the water used to make the soft drink. It is not the first time the Centre for Science and Environment has made such allegations. If it were serious about contamination, it would have targeted the boards supplying drinking water to billions of people rather than raising its voice against the two soda companies. The fact that Kerala's government...
...high-profile, scholarly boost two years ago when a study by Baylor College of Medicine in Houston - which was published in the academic journal Neuron - used FMRI technology to determine that cola drinkers subconsciously have warmer feelings for the Coca-Cola brand, and that gives Coke an edge over Pepsi, even though Pepsi performs as well as Coke in blind taste tests. Brain scanning is the field's dominant technology, but other technologies and techniques are used as well, often in conjunction with FMRIs. Magnetoencephalography (MEG), a technology that can read electrical signals pulsating from brain cells, is popular because...
...high levels of pesticide in locally bottled sodas had India in an uproar last week, and the outrage fell squarely on Coca-Cola and PepsiCo, which boast about 80% of the country's market for soft drinks. The southern state of Kerala has issued an order banning Coke and Pepsi products, while five other states barred soft drinks from public hospitals, government offices and the areas around schools. Nationalist groups burned soda bottles and fed the drinks to donkeys in protest...
...Sunita Narain, director of the Centre for Science and Environment (CSE), the New Delhi-based NGO that conducted the research, says the hullabaloo misses the point. "This wasn't supposed to be about Coke and Pepsi," she says. "Our fight is with the government." In 2003 the CSE published a similar report to agitate for quality standards for soft drinks to match those for milk, baby food and bottled water. Rules have since been drawn up by the Indian Bureau of Standards, but Narain says the government is dragging its feet on their implementation. Last week's study was meant...
...drink giants are less delighted. Coca-Cola says its drinks have been rigorously tested by independent laboratories and conform to strict quality standards, and both companies have taken out newspaper ads challenging the CSE's research methods and findings. Unconcerned, Narain counters: "We are not in this to prove Pepsi and Coke wrong-and as long as we get those standards, I don't give a damn if they prove me wrong...