Word: offsets
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Under another name-offset printing-the growth of lithography in the U.S. has been phenomenal. There are more companies building web* offset presses today than there were web offset presses just 25 years ago. Many national magazines with international editions reach their overseas readers via offset presses. Of the Reader's Digest's 28 foreign editions.* for example, 21 are offset-printed-and so are 72 to 96 pages, or more than 25%, of each issue of the Digest's U.S. edition (13.5 million...
...early 1950s only one U.S. daily newspaper, the Opelousas. La., World (circ. 10,468), ran on web offset presses...
Today. 42 dailies (and 431 weeklies) are printed by offset, among them Phoenix's Arizona Journal (circ. 54,000). born last month. Some papermakers now produce a special grade of newsprint, appropriately called "O" for offset...
...experimenters, among them a Nutley, N.J., lithographer named Ira Rubel. Feeding paper into his press, Rubel noticed that the inked image inadvertently printed on the cylinder when a paper sheet failed to feed through, then reprinted itself with impressive clarity on the back of the next paper sheet. This "offset"' principle, which Rubel built into a press in 1905, became the bridge by which lithography moved into the big time...
Because of the paucity of immediate funds, the first 35-page edition will probably be offset or mimeographed. Several articles, including an analysis of communism by a student at the University of Guatamala, have already been received...