Word: newscaster
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Dates: during 1990-1990
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...says David Browning, who was hired from CBS to produce her new show. "What I always admired about her," says Brokaw, "was that she was absolutely determined not to be seduced by bright lights, big city." Cynthia Samuels, a former Today producer who now runs Channel One, the schoolroom newscast, enthuses, "She is emblematic of the best of this generation...
...Election Day Pauley had her first TV job: as a reporter at WISH-TV, the Indianapolis CBS affiliate. She specialized in farm stories, anchored a Saturday-night newscast, and found herself the butt of jokes by a local radio personality named David Letterman. After three years at the station, she caught the eye of executives at Chicago's WMAQ-TV, who were looking for someone to co-anchor the evening news. A few days after her audition, Pauley got a call from the station's news director, offering her the job and a salary more than triple what...
...year in Chicago was not easy. The critics were nasty (one said she had "the IQ of a cantaloupe") and fellow reporters skeptical. "I was all too fair game," she says. "I was the first woman to anchor an evening newscast, and I was practically a college coed." A former staff member at WMAQ remembers, "She didn't know the first thing about reporting. But her on- camera presence was incredible...
...Only 30% of Americans under 35 said they had "read a newspaper yesterday." That compares with 67% of young people who answered the question affirmatively in a 1965 Gallup poll. More surprisingly, TV has not filled the gap: only 41% of young people said they had watched a TV newscast the day before, down from...
...television in the house, and we had to watch the news when Daddy came home," recalls Steve Friedman, 43, executive producer of NBC's Nightly News; today's young people "have got their own TV and their own video systems." Friedman is trying to make the NBC newscast "more relevant" to young viewers by stressing family issues and adding touches of irreverent humor. Louis Heldman, who is studying how to counteract declining readership for the Knight-Ridder newspaper chain, observes that people today, especially young working women, have less spare time for news. "Information needs to be delivered more efficiently...