Word: nellson
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...Malagasy Republic? Need to find a chemical plant in Czechoslovakia? Like to buy a typewriter in Thailand? Anyone can find these three-and 2,900 other categories of business in 136 countries-by thumbing through a new kind of directory called the International Yellow Pages. Conceived by Robert A. Nellson, 50, a Rochester, N.Y., advertising executive, International Yellow Pages has gone through two editions since it was first published in 1963. A new and bigger third edition is now being prepared; it will contain 540,000 listings (including country, town, street address and telephone number), go to 36,000 users...
...Nellson, a onetime space salesman for U.S. classified telephone directories, hit on his idea when he discovered that many U.S. customers were anxious to advertise in foreign directories, but that most government-owned telephone companies abroad would not accept their advertising. With three friends, Nellson raised $690,000, designed a hard-cover multilingual book in which listings are printed in English, French, Spanish and German, found agents abroad to check out telephone listings and sell advertising space, which costs $1,200 a page. Revenues from the third edition have already reached $475,000, helped by a 30% rise in advertising...
...Nellson's list runs for 1,736 pages, from Aden (bone sellers, dates, gums and spices) to Zambia (cement makers, mining companies, clothing manufacturers). The International Yellow Pages also locates beeswax in Angola, molasses in the British West Indies, yacht charterers in Cambodia, industrial real estate agents and vodka vendors in the Soviet Union, lawyers in the Fiji Islands, safari services in Kenya, coconut harvesters in Tanzania. Even Pope Paul's Vatican City telephone number is in the book: Vatican City...
...Arts and Sciences, Philip H. Rhinelander '29, director of General Education, William G. Perry, Jr. '35, director of the Bureau of Study Counsel, Bart J. Box, professor of applied astronomy, Louis Harts '40, associate professor of government, Elating E. Morison '32, professor of industrial history at M.I.T., and Nellson C. Henney, professor of English at Suffolk University...
Robert F. Nellson, political writer, Toronto Star, Canada. He plans to study history, government, literature and economics...