Word: naming
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Dates: during 1960-1960
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Though U.S. big-name colleges are deluged with applicants, most of them, fearing loss of quality in size, refuse to expand. Yet all are sure that more Americans need their special academic virtues. One alternative is to start affiliates in distant places-a Yale-in-Denver or a Harvard-in-Dallas...
...abolished survey courses and books about books. Once a school for Maryland's landed gentry, St. John's became one of the most talked about experiments in U.S. education. It has yet to produce alumni with reputations to match the school's promise (its first "name" graduate: TV Quizling Charles Van Doren...
...effectively imposed Eastern and Continental taste on his customers. Though ready to indulge rich whims, he has been known to kill a good sale if he thinks a purchase is not suitable, e.g., a mink coat for a college freshman. As a result, Neiman-Marcus is a respected name in stylish circles around the world. In the past decade Neiman-Marcus' sales have nearly doubled, will hit $41 million this year. The original store in downtown Dallas has branched into a suburban Dallas store and one in Houston. Last week Stanley Marcus announced plans...
PIGGYBACK POOL will be set up by the R.E.A. Express (new name of the Railway Express Agency). Shippers will be able to rent trailers for shipping by rail, then turn them in at 31 points across the U.S., thus save cost of returning the trailers to home base after the delivery is made...
...superior to the English original in at least one respect: Milne's occasionally cloying cuteness cannot be rendered in the sober Latin tongue. The tone of the translation is innocently serious, childlike rather than childish, and its style is graceful and frequently inspired. Milne's names and phrases take on a rich new intonation in Lenard's Latin. Heffalumpum (for Heffalump) sounds like the name of a dirty German town transliterated by Tacitus, lor (for Eeyore) might be a monster out of a Persian legend...