Word: munsingwear
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Dates: during 1960-1969
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...Paris, Kentucky bourbon is sometimes to be found at a price, because U.S. distillers a few years ago set up the Bourbon Institute (it is not a university) to promote exports. In Tokyo, the Japanese can buy Munsingwear undershorts, though U.S. textilemakers complain that the Japanese underprice them around the world. The Chun King Corp. of Duluth, Minn., recently began shipping chow mein in cans to Formosa. In less bizarre ways, too, some resourceful U.S. businessmen are expanding exports, which in the second quarter hit $5.5 billion, up 10% from 1961's second quarter. June was the best month...
...tour, Palmer's four suitcases bulge with free Munsingwear shirts (36 of them), Foot joy shoes (eight pairs for golf, seven for dress) and Sun State slacks (30 pairs). The National Newspaper Syndicate is now distributing Palmer's column on golf, and he is now completing negotiations for television commercials for L & M cigarettes (which he puffs by the pack on the course). Like the other top 26 pros, Palmer gets free use of a white 1960 Pontiac (the finicky Finsterwald turned his back in, bought a blue Cadillac coupe equipped with everything but a practice green...