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...Tobacco Co. brought out Colony in the 100-mm. length; American is now test-marketing Tareyton, Lucky Strike and Fifty Fifty in that size. P. Lorillard Co. introduced 100-mm. Spring and York and is testing its best-selling Kent in the supersize. Liggett & Myers now has menthol L & Ms in the longer length. R. J. Reynolds has a 100-mm. Winston in menthol and nonmenthol; they accounted for much of the company's 3.9% increase in first-quarter sales...

Author: /time Magazine | Title: Tobacco: Please Hold This Magazine A Little Further Away | 4/28/1967 | See Source »

...past dozen years, doctors have tried no fewer than 50 promising drugs and other treatments for multiple sclerosis. In no case has the promise been fulfilled. "MS" remains an inexorable and eventually fatal disease, especially baffling because in its early stages victims may have sudden and severe attacks of partial paralysis or blindness, then make what seems to be a good recovery. The respite, however, is distressingly brief, and when the disease is farther advanced, the disabilities become permanent...

Author: /time Magazine | Title: Immunology: A Clue in Multiple Sclerosis | 6/11/1965 | See Source »

...like insulation on electric wires), a fat-protein combination called myelin. But how to explain the early, on-again-off-again phase of the disease? The question seems particularly urgent because a satisfactory answer might lead into new areas of research and, hopefully, toward control or even prevention of MS...

Author: /time Magazine | Title: Immunology: A Clue in Multiple Sclerosis | 6/11/1965 | See Source »

...group of New York City researchers have been looking for the answer in test tubes containing nerve fibers growing in a nutrient solution. At Mount Sinai Hospital, Dr. Murray B Bornstein and Dr. Stanley H. Appel found that if serum from MS patients, or from animals with a similar disease, was added to the solution, the myelin "insulation" was dissolved. Serum from healthy people or animals had no such effect. With Columbia University's Dr Stanley M. Crain, Dr. Bornstein then tested the electrical connections between cells within the nerve fiber. Serum from MS patients, the doctors found, inactivates...

Author: /time Magazine | Title: Immunology: A Clue in Multiple Sclerosis | 6/11/1965 | See Source »

...disease results from something circulating in the blood that attacks nerve-cell junctions. That something is most likely a form of antibody -which would mean that MS could be classed among the growing number of diseases now recognized to be the result f "autoimmunity," a condition in which the body becomes allergic to part of itself (TIME, May 1, 1964). Such classification suggests no immediate new treatment for the disease, but it is a fresh sign of hope and a sure indication of an area for intensified research...

Author: /time Magazine | Title: Immunology: A Clue in Multiple Sclerosis | 6/11/1965 | See Source »

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