Word: mochimaru
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...Even in Japan, the market appears to have limits. Kei sales in April fell 6.4% from a year earlier, the first drop in 16 months. The slump is unlikely to last, however. "Over the long term the minicar market is expected to grow continuously," says Tsuyoshi Mochimaru, an auto analyst for Deutsche Securities in Tokyo. When a country's population shrinks, apparently so do its cars...