Word: michelob
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Dates: during 1960-1969
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...instigated. Taking time out from the Southern Governors' Conference, Rockefeller reported that he had made a deal with Beer Baron August A. Busch Jr. to build the largest single private industrial development in Virginia's history. Just outside Williamsburg, the Anheuser-Busch Co., producer of Budweiser and Michelob, will put up a brewery, as well as an industrial park, a housing development, a golf course, a marina on the James River and a "Busch Garden," where wildlife will roam in natural settings...
Paper Terrier. When the taping is over, Johnny has a Coke or Michelob, slips into a turtleneck jersey and a cardigan, then, to avoid the ambush of autograph hounds, takes a side elevator down and makes a fast getaway in his waiting limousine. From then on, he writes his own script-one he likes to keep a closed book. Sometimes it is an open ledger. The Chicago Tribune paid him $25,000 for a 14-part syndicated interview series just completed last week. A top editor of the Trib concedes that its penetration was "pretty thin...
Last week Anheuser-Busch, the biggest U.S. beermaker, announced that it will build a sixth plant in Columbus, Ohio (it is still building a fifth in Houston), added that its output this year will reach 12.2 million barrels v. 10.4 million last year because Busch brands (Budweiser, Michelob, Busch-Bavarian) have captured another 1% of the market. At the same time, Falstaff Brewing Corp., Busch's St. Louis neighbor and the fourth-ranking beer company, bought Narragansett Brewing Co., New England's largest brewery, for $19.5 million...
...hour), but it is vital that you refer to it as a chopper. Go to the ball games in Chavez Ravine, but leave before the seventh inning. Get a pool table, and don't give a party unless you have a mahogany keg on the patio with draft Michelob. Get a Yorkshire terrier. Learn to think. Stay out of toreador pants and stretch pants; wear Jax slacks...