Word: mediumly
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...DEVIL - AND YOUR OPPONENT'S ATTACK ADS - IS IN THE DETAILS Sure, it's nice for a candidate to say he has thought through nuclear proliferation, and here's how he would deal with India's medium-range ballistic missiles. But the more detailed your policies, the more ammunition you give to your opponent - and the press - to use against you. Remember, the President is a CEO; he doesn't have to know how to make the widget, only that people need more and better widgets. If you lay out the fine print of your plans, even the press might...
...sound of breaking glass. Others put the attack in the mouths of celebrities or regular people, like the distraught elderly man in an NRA ad warning, "Al Gore definitely will try to take our rights away - just like they did in Australia!" When all else fails, ads blamed the medium itself. Two Bush campaign attack ads showed Gore on a TV screen within the ad, making TV itself a symbol for mendacity...
...that most of these pieces may have been drawn from photographs, a point which would undo Lake's romantic pretensions. Moreover, Lake's predictable shapes, inconsistent light sources and over-all muddy palette undermine her attempt at credible luminosity and whimsy. Her consistently equivocal and feathery mishandling of her medium (which the catalog terms "atmospheric") is enough to make you want to pay Lake's T-fare to the Gardner to see one of the Rembrandts. With such banal fare, the Pucker Gallery would do well to set up a booth at the Oktoberfest bazaar next season in place...
...Burckhardt works with enamel on wood-his paintings, all roughly the size of a sheet of notebook paper, are slick, colorful meditations somewhere between Dr. Seuss and Kandinsky. He often allows shapes in the underpainting to flicker through the top layer of images, struggling for more dimensions than his medium allows...
...think there's going to be some sort of free online distribution to eliminate CDs as a medium," said Matt Stearns...