Word: mcpherrin
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...British National Health Service Act working out? Editor John W. McPherrin of the American Druggist (circ. 57,000) decided to see for himself...
...five weeks he traveled 1,600 miles around England, Scotland & Wales. Lugging a 28-lb. tape-recording machine, greying Editor McPherrin, 51, took down the opinions of Britons in pubs and chemists' shops. He lost ten of his 155 pounds, never paused for sightseeing, and brought back enough material to fill the whole July issue of his magazine. Net observation: the Health Act, which went into effect just a year ago, is popular with most Britons but is bad for them. Britain, McPherrin concluded, has become "Welfare Island...
...early to tell what the plan has done for British health, but in an editorial called "The State Is My Shepherd" McPherrin says that there are "definite signs that it has done something to their faith in themselves." If the U.S. should ever adopt the same kind of a scheme, "we must be prepared to accept the same increases in taxes and government controls. But of much greater significance is the depressing effect upon the spirit of the people. Britons want security, but we do not think they have found it . . . To the extent that any man accepts the doctrine...
...behind the stunt is jut-jawed Editor John W. McPherrin, whose theory is that the corner druggist is, or should be, the "neighborhood statesman." He persuaded such traveling salesmen of ideas as Eric Johnston, Maury Maverick, Vincent Sheean and William L. Shirer to write the global think pieces in sixth-grade spell-it-out fashion. Altogether, it was a strange posset for American Druggist's publisher to push over the counter. The publisher: William Randolph Hearst...