Word: mcdonaldization
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Dates: during 2000-2009
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Order at a drive-through, and there's a chance--a small but growing chance--that the voice coming back through the speaker is miles, or even states, away. Fast food has met the call center, and for that you can thank Steve Bigari, a McDonald's franchisee and part-time inventor in Colorado Springs, Colo. For the past two years, customers at seven of his restaurants have chatted with call-center workers across town who key in orders and then shoot them back to the restaurant, where computer monitors tell the grill guy what to grill, a drinks...
After an Ashley Banfield offering from the point was turned away by Clarkson netminder Kira McDonald and a swipe from Laura Brady similarly rebuffed, the rebound kicked out to Corriero. With the defense bearing down on her, Corriero lifted a backhand into the left side of the goal for her unprecedented 52nd tally...
...record-tying goal was her second of the contest. With the record within reach on Friday night, it took Corriero only 28 seconds to get on the board. Vaillancourt gained possession behind the net and fed Corriero, poised at the left post. She managed to jam the puck past McDonald to put Harvard in the lead for good...
...first of Sweet’s goals, she took a pass from Johnston and zig-zagged in front of the net before beating McDonald with a backhander to push the lead to 2-0. Eight minutes later, Johnston took on three defenders before flicking the puck on net. The rebound kicked out to a charging Sweet for the easy follow...
...counterpart McDonald made 49 saves in a losing effort, including a variety of sprawling stabs that prevented a blowout...