Word: marlboros
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...four undercover police officers wearing Miami Dolphins T shirts bailed out of a black sedan with tinted windows. They wrote the teen a citation to appear in court, then ordered him to hold still while they snapped his mug shot. The charge? Being a minor in possession of one Marlboro cigarette...
...career that spanned nearly six decades, his aptitude for inventing evocative, easily recognizable corporate identities spawned the Jolly Green Giant, the Marlboro Man, the Pillsbury Doughboy and Tony the Tiger, among other familiar icons of commerce. By the late 1950s Burnett had emerged as a prime mover in advertising's creative revolution, which grew in the glow of television's rise as America's consummate commercial medium. By 1960 Burnett's roster of clients had grown exponentially; at the time of his death the agency's billings exceeded $400 million annually. By last year that figure approached $6 billion...
...symbolize the friendly bounce of Pillsbury home-baking products. Aiming at male audiences in the '50s, a time when filter cigarettes were viewed as effeminate, Burnett introduced a tough and silent tattooed cowboy on horseback, "the most masculine type of man," he explained, to transform the image of Marlboro cigarettes--for better or worse, one of the most enduring advertising icons ever devised...
...appeal of this exhibit is not the quality of the prints as artistic creations, but within the context they were created and the meaning they had for the time period. To call most of these prints "superb works of art" would be the same as placing the Marlboro Man ads in the upper regions of artistic greatness. The two, after all, were displayed in similar places. We do not proclaim a political cartoon a masterpiece; rather, it is clever, as are the majority of these prints...
...loosened, is introduced to Gani Shehu, 31, who identifies himself as Rugova's party leader in the village. K.L.A. "morale officer" Lum Haxhiu, 40, fondles a European assault rifle as he tells Holbrooke he was formerly a poet in Denmark. Outside, a bearded guerrilla puffing a Marlboro stands watch decked out in a black Ninja suit, cellular phone and holstered pistol. The unprepossessing leaders illustrate yet another conundrum facing Holbrooke: the K.L.A. has no effective political arm; fighters are already splitting into factions; and power is so diffuse that even if they succeed in liberating Kosovo, the lawless conditions that...