Word: managerized
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Chrysler managers thrived on spotting opportunities and going for them, if necessary chucking previous plans as if they were gum wrappers. And here they were, trapped in Stuttgart's planning hell, bristling at constantly being reminded what to do. A top manager coined the phrase "I'm having a bad...
"None of this could have happened 15 years ago," says producer Emilio Estefan, husband and manager of crossover trailblazer Gloria Estefan. "Gloria and I went through the hardest part. A dozen years ago, a label threw me out when I tried to use congas on a recording. They said, 'Get...
Look at Martin today, and you can tell he was a child star--he wears the spotlight like ordinary folks wear house slippers. Indeed, Martin got started early: at 12 he auditioned to join Menudo, a Latin singing group comprised of boys ages 12 to 16 whose roster rotated when...
But his timing--and we're trying to be humble about this too--was perfect. Spanish-language radio is booming, and it has proven to be a terrific launching pad for Latin crossover artists. Today Spanish-language FM stations are top rated in New York City and Los Angeles. "Music...
Spanish-language radio hasn't always received its due from advertisers. Early this year, a study sponsored by the Federal Communications Commission found that advertisers who spend $1 per listener for general-market stations pay only 78[cents] on comparably rated minority-formatted stations. Report author Kofi Ofori says he...