Word: mainstreaming
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...trade. But they represent the newest and most troubling front in China's war against the AIDS virus. As in other countries hit by HIV, the epidemic in China began in the margins of society--among migrant workers, drug users and prostitutes--and then gradually entered the mainstream population. In China this process was facilitated by the government, which, through the tragic mismanagement of its blood-buying program in the early 1990s, permitted blood-collecting practices that ended up contaminating the country's blood supply with HIV. Anyone who gave blood or received a transfusion during that period...
...started, what we proposed was such a radically different approach to incurable eye disease that the idea was considered science fiction," says Chow, 50. But with 10 trial operations since 2000, Chow and Optobionics are inching closer to the regulatory nod that would usher their bionic device into the mainstream medical world...
...search for alternative energy is nothing new, but the current crop of innovators is focusing on the long-elusive goal of making clean and sustainable power a mainstream commodity. For example, the fuel cell--which extracts electricity from the chemical reaction between oxygen and hydrogen--has been around for about 150 years, though its commercial deployment did not begin until the 1960s and then only as part of NASA spacecraft. Today this technology is coming down to Earth in places like Tokyo, where Japan's first hydrogen-fuel filling station opened in June; in nine European cities, from Stockholm...
Tattoos have gone mainstream - and responding to the trend, tattoo artists are forsaking dingy backstreet premises for upscale studios. Setting the pace is famed British body-art company Metal Morphosis, tel: (44-20) 7318 3801, which has opened a parlor inside Selfridges department store on London 's Oxford Street . Ladies Who Lunch can now pop in for a quick butterfly or dolphin while looking for a new handbag or pair of shoes. But if you can't make it to the U.K. , check out these other slick studios: TORONTO: "Please don't call us a tattoo parlor," says manager Raven...
Forget sailors and musicians. These days the immaculately dressed M.B.A. in the office next to yours may well be sporting a tribal tattoo beneath his Paul Smith shirt. Tattoos have gone mainstream-and responding to the trend, tattoo artists are forsaking dingy backstreet premises for upscale studios. Setting the pace is famed British body-art company Metal Morphosis, tel: (44-20) 7318 3801, which has opened a parlor inside the swanky Selfridges department store on London's Oxford Street. Ladies Who Lunch can now pop in for a quick butterfly or dolphin in between looking for a new handbag...