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...London, the firm that developed BlueCasting, the Bluetooth-based system used in the Absolut campaign. The rock band Coldplay used BlueCasting last summer to launch its album X&Y. During a two-week period, 20,000 people downloaded video clips and sample tracks directly from posters in London's main rail terminals. Fifty bus-shelter ads in Britain for the movie Alien vs. Predator prompted 500,000 riders to vote for who would win the celluloid battle by pushing a button on the signs. "That's what I call engagement," says Jean-Luc Decaux, a co-ceo of JCDecaux North...
...where he went to spend Easter: "Secretary Rumsfeld's energetic and steady leadership is exactly what is needed at this critical period. He has my full support and deepest appreciation." General Richard Myers, the recently retired Chairman of the Joint Chiefs of Staff, and retired General Tommy Franks, the main architect of the Afghanistan and Iraq interventions, also quickly leaped to Rumsfeld's defense...
South Park meets Zadie Smith's White Teeth in this offensive, riotous cartoon about a multicultural high school in South London. The trio of main characters includes scheming, crude Keisha (imagine a black female Eric Cartman); Natella, the earnest South Asian class brain; and Latrina, the bigoted white working-class bombshell. Like many good satires, Bromwell is rooted in the idea that shallowness and venality transcend color and creed. The faculty ranges from an assortment of Anglo ignoramuses to Iqbal, the greedy, sleazy Middle Eastern headmaster. And when the immigrant students discuss their favorite foods and cultural activities...
...Iraq have smoldered at a low burn for months, rising and falling in intensity with the undulations of the U.S. death rate. But when George W. Bush and John Kerry square off this week in Coral Gables, Fla., in the first of three presidential debates, Iraq will be the main--and surely most vital--subject. Both candidates spent the days leading up to the face-off sharpening their differences over the state of the occupation. At a speech in New York City, Kerry trashed Bush's upbeat assessment of conditions in Iraq and the next day accused the Commander...
...Defense lawyers tell TIME they also have pictures, not yet turned over to the DA's office, of the main room at the party showing the players sitting in a semi-circle "watching the show." "They are bored, they're practically yawning. This is not a group of rowdy, dangerous people," says one of the attorneys...