Word: laydown
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Dates: during 2000-2009
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...struggled to preserve its fall season in a battered, partially shutdown city, reports PW. The impact of the terrorist attack was profound, from the Borders superstore near the twin towers that was completely destroyed, to the many closed publishing houses, to the canceled promotional events. September 11 was the laydown date for Warner?s $7 million Jack Welch book, but all of the scheduled hoopla, including an appearance on the Jay Leno show, was immediately put on hold. (Despite the lack of publicity, the much-awaited book soared to No. 1 on the 9/30 NYT list in its first week...