Word: largess
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Dates: during 1932-1932
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...they have also been a boon to chocolate-eaters. The Hershey bar has been getting fatter. In 1929 the 5¢ almond bar weighed 1 oz., in 1930 1¼ oz., lately 1? oz. The 10¢ milk bar which was 2 oz. in 1929 has been fattened to 4 oz. This largess was no attempt to ballyhoo. In 1909 Hershey Corp. advertised in newspapers and on billboards. That was the only advertising it has ever done...