Word: keys
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...Gonen, the key to RecycleBank's success isn't just the economic incentive; it's also about a sense of accomplishment. By actually tracking what individual families recycle, the service gives people a more accurate idea of what they're doing for the Earth. You know that your recycling is being counted, not just tossed down a landfill. Metrics matter - measuring something is the first step to encouraging better behavior. "There's so little measurement around recycling," says Gonen, a Columbia Business School grad who came up with the RecycleBank concept in class. "But RecycleBank tries to ensure that everything...
...film, the title characters create a list of ten rules to live by, until Jill breaks one of them (always be honest). Parise said this was one of her favorite parts of the film. “I think that’s one of the key motifs that runs through the movie, that we should all come up with our own rules to live by. Some are more cynical and some are really romantic,” she said. “My co-writer was far more cynical and I was more romantic. He would...
...Nelson said a key component of the committee’s planning will be to find enough “swing space,” the temporary residences for students who are displaced during the House renovations...
...underground” comics are also a big selling point. In one corner of the store, you can find books of abstract comic art, critically-acclaimed fictional graphic novels, and works of autobiography.The idea of going the extra mile to give information to an interested but uninformed buyer is key to Picnic’s business. “With underground comics, we took a different tack,” Davis says. Take the cult hit series “Eightball,” by Daniel Clowes. “The idea...
...medium seems appropriate to her task. In her hands, the ability of poetry to distill itself into one thought or one emotion becomes a powerful tool; her thoughts, stripped of the context or fictitious garnish that would mask them in a short story, become uncompromisingly honest.Although simplicity is a key component of the volume, Paley is still a very technically competent poet. The poems have no commas or periods, giving the reader the sense that the collection represents Paley’s internal monologue, a continued sequence of thought without any punctuation except the occasional pause. Great care has been...