Word: idea
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Dates: during 1930-1930
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...Inventions (later sued by Popular Mechanics on its title, and by Fritz von Opel, the German rocketeer, for an article concerning him) ; Startling Detective Adventures (sued by a North Dakota sheriff for an article which he claimed he did not write), Hollywood and two months ago, Mystic Magazine, an idea conceived in Paris by Mrs. Fawcett. Mystic Magazine capitalizes the current faddish interest in astrology and (to quote Variety) "mitt-reading." Its first issue carried an "exclusive" spirit message from the late Conan Doyle -"scooping the Cosmopolitan by a full month." Captain Billy is frankly worshipful toward his Whiz Bang...
...idea for just such a testimonial to President Hoover was recently submitted by one Harold S. Ellms, then identified with Street & Finney advertising agency, to TIME and also to Review of Reviews. Both rejected it. Editor Doubleday had nothing to say of Adman Ellms. Said he: "It does not matter whose idea it was. It's entirely our own show...
...everyone knows, Clevelanders originated the community chest idea 17 years ago to keep panhandlers from pestering citizens and to assure ample funds for the city's charities. By 1922 the U. S. had only 49 chests. Now all but 16 cities above 100,000 population have them...
...idea has spread abroad. Canada has six; Hamilton and London, Ont., Montreal, Toronto, Winnipeg and (new this year) Vancouver. Ottawa has a Canadian Council on Child Welfare, which technically is not a chest...
...general secretary of the South African movement in all its branches, rejoiced that despite great difficulties, her group collected £9,500 (some $46,000). The Cape Town city council permitted other organizations to make street campaigns simultaneously. Lamented Mrs. Trevelyan: "The public still have a very hazy idea of what a real community chest can be ... [only] a few staunch men have supported...