Word: idea
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Dates: during 1930-1939
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Since the last International Red Cross meeting in 1934, three wars have been waged against both combatants and noncombatants. During the Italo-Ethiopian war, Ethiopian villages were gassed and bombed, Ethiopians who probably had only a vague idea of the war were slaughtered by the hundreds. In the Spanish civil war, heavy artillery, efficient new aircraft are being used to attack cities and civilians. In the year-old Sino-Japanese conflict, Tokyo's planes have devastated entire sections of unfortified Chinese towns, killing thousands of women and children...
Modern surgery gave one Alexander Peter, Hungarian peasant, a bright idea when he wanted to mortgage his 320 acres. Legally that was impossible because the land was entailed for the successive benefit of any children Peasant Peter might beget before 1952. But Farmer Peter wanted to hypothecate some of the property to buy farm machinery. And although married, he had no children, wanted none, expected none. To convince the court which had jurisdiction of his farm that he was going to have none, he had a vasectomy performed on himself. This was only temporary emasculation, ruled the judges, and might...
...since his father-in-law is Metro-Goldwyn-Mayer's Vice President Louis Burt Mayer, Producer Selznick would promptly cast two M-G-M stars-probably Clark Gable and Norma Shearer-as Rhett Butler and Scarlett O'Hara. Instead, Producer Selznick shrewdly announced that he had no idea who would play Rhett Butler and Scarlett O'Hara, said he hoped to discover unknown actors for the parts...
...Efron's new idea was really a resurrection of an idea as old as deposit banking itself. Most checking accounts nowadays require sizable minimum balances ($100 up) and banks make their money by loaning out these deposits. But the CheckMaster Plan requires a deposit of only $1, which Mr. Efron makes no effort to loan out. Instead, to cover expenses, he charges depositors a straight service fee-5? every time they make a deposit, 5? every time they draw a check. CheckMaster is thus the first U. S. example of 100% money banking-a principle advocated by Yale...
...days, 700 people followed their example. In May 1937, across from its main Manhattan office, National Safety opened a branch devoted solely to CheckMaster accounts. By last week, when Banker Efron and other National Safety executives quietly cut into a cake to celebrate CheckMaster's third anniversary, the idea was an open-and-shut success: the base of deposit banking had been broadened considerably. Sixty-one U. S. banks were using the CheckMaster Plan; 250 more were using similar plans. National Safety had 40,000 active accounts, 35,000 more temporarily inactive, and was collecting $350,000 a year...