Word: hydra
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Dates: during 1930-1939
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Most widespread innovation for 1940 are the Sealed-Beam headlights on 95% of the models (result of cooperation between the industry, lamp & lens manufacturers). Lens, bulb and reflector are sealed into a single unit. The new lamps light the road without blinding. Another big development is the "Hydra-Matic" drive (see Oldsmobile), which dooms the clutch pedal, lets the accelerator control...
Oldsmobile boasts one of 1940's two major mechanical innovations (the other: Sealed Beam headlights) for its three series: "Hydra-Matic Drive" (a fluid flywheel combined with an automatic transmission which eliminates the clutch pedal, leaves nothing for the driver's left foot to do but play with the headlight beam at night). Prices: $765 to $1,075 (Hydra-Matic, $57 extra). Low, racy, graceful, Olds has a new eight-cylinder Ninety and its Sixty & Seventy sixes...
Cabinet Members, when they speak solo, usually make headlines. Last week, in concert, they did nothing of the sort. At Nashville, Secretary Ickes drew a parallel between Andrew Jackson's struggle with the Bank of the United States and Franklin Roosevelt's struggle with "the hydra-headed economic monster of 1938," by which he meant monopoly. In Chicago, Attorney General Cummings said the same thing less picturesquely, found fault with existing anti-trust laws. Secretaries Wallace at Des Moines, Woodring at Denver and Roper at Columbus defended respectively farm control, domestic peace in view of foreign threats...
...GOOSE ON THE CAPITOL-Leonard Bacon-Harper ($1.50). In light satiric vein, Poet Bacon airily smites the political hydra of a Presidential year...
...President Hoover fought . . . insisted . . . upheld . . . inaugurated . . . sponsored . . . stopped . . . conciliated . . . prevented . . . defeated . . . mobilized . . . directed . . . bolstered . . . extended . . . created. . . . But Depression has proved a stubborn foe. Like the multiple-headed Hydra, no sooner is one head chopped off when another grows out. [Hoover's] creating jobs did not solve the unemployment problem. His stopping immigration did not give every American a job. His banking reforms did not make every bank solvent. His farm measures did not pay off the debt on every farm. But [his] tactics saved the day. We have prevented disorders, riots, social upheavals. We have cared for the needy...