Word: hallmark
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Dates: during 1950-1959
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...True Hallmark...
Actually, as our declaration proclaims, the core of our nation is belief in a Creator who has endowed all men with inalienable rights, including life, liberty and the pursuit of happiness. In that belief is our country's true hallmark, a faith that permeates every aspect of our political, social and family life. This truth, too, I hope to emphasize abroad...
...advertisers with what the U.S. networks would consider downright disdain. Instead of turning over its programing to packagers, CBC puts together its own schedule, then sells ads under the same conditions as newspapers and magazines, confining commercials to seven minutes an hour. It pipes in some U.S. network shows (Hallmark Hall of Fame, Ed Sullivan Show, River boat) that blend suitably with its schedule, selling the advertising time to Canadian firms. CBS produces almost all the rest of its shows, and with two exceptions-Ford Startime (half of its programs are imported, half produced for Ford of Canada...
...Hallmark Hall of Fame (NBC, 5:30-6:30 p.m.). A seasonal variety program stars Walter Slezak in Ludwig Bemelmans' The Borrowed Christmas; Judith Anderson narrates the Nativity passages from St. Matthew and St. Luke; Dick Button skates; Germany's Obernkirchen Children's Choir sings Christmas carols.Color...
...looked by the light of the fireplace in his Georgian mansion set on a 700-acre farm outside Kansas City. Some time soon, Christmas 1960 will go to press, and next year every American will get at least one greeting card the original of which is back at Hallmark bearing a curt...