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...book cost? Right now, Amazon prices most of its Kindle editions at $9.99, which is quite a bit less than the cost of your average hardcover book. "In the digital-books world, a number of the costs are removed, so we believe they should be priced lower," says Russell Grandinetti, vice president of books for Amazon. "Our approach to digital books is that we will allow that to continue...

Author: /time Magazine | Title: Is Amazon Taking Over the Book Business? | 6/22/2009 | See Source »

...beginning that they believed the consumer would like, and of course, the consumer likes it," says Carolyn Reidy, president and CEO of Simon & Schuster. "Who wouldn't like a price that was significantly lower than the price the hardcover is? And we think it's too low." (Grandinetti sticks to his guns: "We believe our approach to digital books allows authors, publishers and retailers to run profitable businesses yet still pass on the savings that digital books allow to readers," he says. Right or wrong, nobody can stay on message like an Amazon exec...

Author: /time Magazine | Title: Is Amazon Taking Over the Book Business? | 6/22/2009 | See Source »

...Amazon Encore demonstrates, Amazon does have one very important skill: it gathers better data on how readers buy books than anybody else. "We're lucky enough to have a passionate customer base who comes to our store and tells us about books that they like," Grandinetti says. "Even great books can be overlooked." When they are, Amazon is the first to know about...

Author: /time Magazine | Title: Is Amazon Taking Over the Book Business? | 6/22/2009 | See Source »

...competing seriously with conventional publishers. Its DNA is just too alien. When Amazon uses its customer base to crowd-source editorial selection, it's doing something radically different from what regular publishers do. "This is a very different method of discovering books than the more classic publishing process," Grandinetti explains. "The robustness of Amazon customer data is a different view into what people are looking for in a book...

Author: /time Magazine | Title: Is Amazon Taking Over the Book Business? | 6/22/2009 | See Source »

...such as Harvard Business School professor Michael E. Porter. But the system has proved vulnerable to an onslaught of international competition. About 90% of the firms in the district have fewer than 20 employees, while just a dozen have more than 50, according to a study by Professor Roberto Grandinetti of the University of Padua. Local bankers say all but a few are sorely undercapitalized and lack the resources to build their business to a global scale. And virtually no one has much experience selling to customers other than the big German distributors that once snapped up as much...

Author: /time Magazine | Title: Twilight In Italy | 3/21/2006 | See Source »

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