Word: gelato
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Some students arrive in Bologna, Italy, with just a secret indulgence - without shop locations, business plans or $70,000 on hand for must-have machinery. They head to Carpigiani Gelato University to learn how to turn sacks of sugar and crates of oranges, kiwis, lemons and persimmons into spoonfuls of earthly bliss...
...Gelato is the ultimate refinement of a Mediterranean flavored-ice tradition that supposedly dates back to the ancient Egyptians. In the past half-century, Italians have designed machines - engineered and produced in the same region as Ferraris and Lamborghinis - that can produce ever tinier crystals of ice, allowing for less water, less air and more taste. (See pictures of Gelato University...
...three weeks every month, 20 to 30 students from the world over gather in Bologna inside a tiered lecture room in a Jetsons-style building erected in the early 1960s for the brothers Carpigiani, who perfected the first electric gelato machine. There, a gelato maestro shows them how to transform lowly buckets of cream or bags of fruit into cold, concentrated flavor that often has half the fat of American ice cream...
Besides the secret of perfect gelato, many students are attracted by the sweet dream of self-employment. Gelato is a major growth business worldwide, a cheap luxury defying the recession as people turn to smaller pleasures. And despite the $1,052 tuition for a weeklong session, so far this year enrollment at Gelato U is up 87% compared with the same period in 2008. Who's signing up? "Mostly 40-year-olds looking for a new life," says Patrick Hopkins, director of the six-year-old educational offshoot of the Carpigiani company, which produces a majority of the world...
Valli has also experimented and invented his own delicious combinations, such as pear and parmesan gelato, pineapple and basil, rosemary and lemon...