Word: galluping
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...Gallup poll reported that for the fourth consecutive time, Eleanor Roosevelt was "the most admired woman" in the world. Next in order: Queen Elizabeth II, Mamie Eisenhower, Clare Boothe Luce, Helen Keller...
Pollster George Gallup's pollsters asked the public, "Which branch of the armed services do you think should be built up to a greater extent-the Army, Air Force or Navy?" The answers: Air Force, 54%; Army, 11%; Navy, 8%; no opinion, 20%; more than...
...When Gallup's findings hit the Pentagon, they created one of the greatest flaps since the Battle of the Bulge. Navy brass was furious, promptly suspected that the Air Force was responsible for the poll and story. Unless Washington has changed, the part of the service that will expand quickest is Navy public relations...
Once upon a time, Gallup would have ignored those undecideds; if he had done that this year, he would have come within 1% of Eisenhower's actual margin. But Gallup "allocated" the undecideds 2-to-1 and 3-to-1 for the Democrats. That kind of pattern this time, he told his readers, would take Eisenhower and Stevenson into 50-50 country. Some of Gallup's other calculations brought Stevenson out ahead. Pollster Elmo Roper dwelt on "basic conflicts" in voters' minds, refused to indicate how the conflicts would be decided...
Lacking the learned background of Gallup, Roper et at the New York Daily News wasted no time on the no-opinion crowd, flatly gave Eisenhower 52.1% in New York State (his indicated lead there: about 52.5%) and predicted that he would carry the state...