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...Hearst grandson and the family's current power broker at the Examiner, "Willie" III, has revived some of the old spirit and innovative kick of grandpa. He has successfully pushed the nondescript Examiner into making its most striking changes in decades, including a new six-column page format (which may make its debut this month), a reduced page size to save money, more minority reporters, and expanded investigative and news coverage...
Until now, about the closest contact many journalists have had with the recession was reporting what it did to other Americans. That vicarious experience is acquiring an edge of reality. Rising costs and shrinking revenues have begun to alter employment, format and, to a lesser extent, the quality of coverage at the nation's newspapers, magazines and broadcast stations...
...squeeze shows, literally. The Los Angeles Times has reduced page size by a fraction of an inch to conserve costly paper, and the Miami Herald will follow suit next month. The Herald and others are switching from an eight-column to a six-column format, at least partly to save on wasted white space between columns. Papers like the Minneapolis Tribune, Houston Chronicle and Boston Globe are now cramming ten columns onto their classified pages instead of the usual eight...
...staff is large enough - 445 reporters, stringers and editors - to pro vide the most comprehensive coverage of any South American paper. Despite a dull format, the paper is required reading for Brazil's professional classes. Such prestige brings in more advertising than O Estado can use. Though circulation is modest (198,000 daily, 300,000 Sunday), earnings this year may total $5.4 million...
Unflaggingly Unabrasive. This higgledy-piddling format was market research-shaped (by the consulting firm of Magid Associates), right down to the hosts' yellow molded-plastic podiums (desks were ruled out as "authority barriers"). The hosts themselves were formatted to appeal to an untapped younger audience (18 to 49, as opposed to the Today average age, 51) that the researchers contend is out there...