Word: film
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Dates: during 1980-1980
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...overeverything," says Goldman. "It was like building a $1 million mousetrap to catch one mouse in the kitchen." Universal's president, Sidney Scheinberg, argues that "it's too early to say" how the picture will do and suggests that neither Universal nor Columbia, who co-financed the film, will lose any money. Yet movie analysts reckon that the film may have to gross as much as $100 million before the studios can recoup their investment. So far, 1941 has done only $15 million and is fading fast...
...fourth a 26% jump above that. In its first 26 days, Star Trek brought in a total of $53 million. By ordinary standards, it is a blockbuster. But it went far over budget, finally costing Paramount Pictures more than $50 million to produce and promote; thus the film will have to gross between $75 million and $100 million before the studio makes its money back...
...Black Hole's budget was a comparatively modest $19 million, but it is still the most expensive film that the Walt Disney studios has made. So far, after ten days, the movie has made a promising but by no means spectacular $16.5 million. Disney is disappointed that the film is not doing more matinee business; grownups, who tend to go to evening shows, outnumber kids at the box office...
...Jerk, starring Comedian Steve Martin, is the unexpected hit of the season. It cost approximately $10 million, including promotion, and so far has grossed $32 million, with as much success in small towns as in big cities. "People like Steve Martin, and it is a funny film," says Ron Goldman, a co-owner of the Washington, D.C.-based K.B. theater chain, expressing an opinion not shared by most of the critics. He adds: "Thank God the critics aren't quite as important as they used to be." Another surprise is the booming box office for the comedy "10,"which...
More predictable was the success of Columbia's Kramer vs. Kramer (TIME, Dec. 3). It is a smash despite the fact that unlike the other holiday hits, it deals with serious problems: divorce and a bitter custody fight. But the film also has compelling acting by Dustin Hoffman, Meryl Streep and young Justin Henry. "It is popular because the story line, the performances and the direction are so good," says Alan Friedberg, president of the National Association of Theater Owners. "It is a film people can relate to." Comparatively inexpensive (cost: $13 million, including promotion), Kramer made $16.5 million...